So a little earlier, I was sitting at my desk, ready to write all about what a great success the Queen + Adam Lambert tour had this past onsales weekend at TicketNetwork.com. Well, you all know what assuming does to a person! It's not that the trio of Brian May, Roger Taylor, and Lambert didn't indeed have a good weekend; they did. But one artist stood out that much more: Lana Del Rey.
Out of the three artists with a large number of onsales this past weekend — defined for this purpose as 10 or more concerts — sales for Lana Del Rey tickets listed at TicketNetwork.com accounted for 64% of the total number of tickets sold for the three artists. Queen + Adam Lambert came in second, but still a significant second, at 35%. And not even making the single digits was Sarah McLachlan.
So what's going on here? Did Lana Del Rey simply have more onsales? Nope. Actually, Queen + Adam Lambert had two more than her. Okay, so maybe Lana Del Rey is just that much more popular than Queen and Adam Lambert these days? I'm not sure about; Queen is one of the most popular rock bands of all time and still has a strong, if older, fan base. The two simply have different fan bases, so it's hard to make comparisons that way.
However, there may be an element of recency to consider. Del Rey is still basking in recent commercial successes of "Summertime Sadness" from Born to Die and "Young and Beautiful" from The Great Gatsby soundtrack. She also has another soundtrack song coming up for Maleficent.
Queen, meanwhile, hasn't had much going on in terms of new activity in the last few years. They've had some touring activity in Europe in 2012, but not much. If Queen had started touring the U.S. with Lambert immediately after that performance with him on American Idol in 2009, we might be telling a different story, albeit against a different artist. Then, of course, there are unavoidable issues. Queen may still be good, but some fans may not want to see the band without Freddie Mercury and John Deacon. Del Rey has the advantage of being a solo artist.
On a final note, it is possible that Queen + Adam Lambert will do slightly better in the long-run, as they are selling more tickets than Lana Del Rey after the onsale. Time will tell.
* Data are as of 3/18/2014 2:30 p.m. EDT. Trademarked terms are the property of their respective owners and are used strictly for descriptive purposes and do not imply an endorsement or partnership. TicketNetwork is an online ticket marketplace and is in no way associated with the trademark owners or artists mentioned.